Prompting Is Not a Business Model
Welcoem to Prompt addiction Business architecture, and how to get out...
I have about 7,492 prompts saved in a Notion database…
You guys have access to a few through the Prompt Vault.
They’re tagged, categorized, and nested into a beautiful, cascading architecture…
I like structure.
I’ve got prompts for writing emotionally resonant copy, prompts for generating viral hooks, prompts for crafting contrarian Twitter threads, and prompts for developing entire business strategies from a single sentence.
And yet, some mornings, I still stare at a blank screen and have no idea what the hell to do next.
It feels like having a garage full of every state-of-the-art power tool imaginable, but no blueprint for the house you’re supposed to be building.
You can drill, saw, and sand all day, making a huge amount of noise and dust, but you’re not framing a wall.
You’re just making expensive sawdust.
This is the annoying secret of the new AI-powered creator economy.
We’re drowning in tactics and starving for strategy.
You know the feeling, because you’re living it.
You spend hours scrolling through Twitter threads from the latest “AI guy,” saving another 37 “god-tier” prompts that promise to 10x your output.
You watch a YouTube video on the five killer ChatGPT plugins that will automate your entire business.
You feel a little dopamine hit with every new discovery, a tiny surge of power.
“This is the one,” you think.
“This is the prompt that changes everything.”
But it never does, does it?
The next morning, you’re back to the blank screen.
This isn’t a personal failing.
You're not lazy.
You’re not dumb.
You’re just trapped in what I call the ‘Creator Chaos Loop’.
You're a prompt addict, chasing the next hit while your business sits idle, unfinished.
The high you get from finding a new prompt is a cheap substitute for the deep, soul-satisfying momentum of actually shipping something.
It’s a form of what I call “Learning Debt”…
All the knowledge you've gathered but never used to make a dollar.
The gurus, the prompt-pack sellers, the AI influencers…
They’ve sold you a convenient and profitable lie.
And it’s time to say the quiet part out loud… Prompting is not a business model.
It’s a low-leverage task.
It’s a commodity.
And treating it like a strategy is the single fastest way to burn out, waste years, and end up with a very organized folder of unused tools.
It’s the very definition of mistaking motion for progress.
Tired of Prompt Overload?
Grab the Prompt Stack Starter Kit, and build your first real AI system.
The Old Car and the Question of Value
This isn’t about hustling harder.
It’s about understanding true value.
It reminds me of a story my granddad told me about teaching (Karen) his daughter this exact lesson (not 100% sure it really was his own lesson, but bear with me).
After Karen graduated with honors from University, he told her, "I have a gift for you. It’s this car I bought many years ago (It was a Morris Minor). It’s old now, but before I give it to you, I want you to do something for me".
First, he told her to take the car to a used car lot downtown and see what they’d offer.
She went, and when she returned, she said, “They only offered me $1,000. They said it looks pretty worn out”.
“Okay,” my grandfather said. “Now, take it to the pawn shop”.
Karen then went to the pawn shop. She came back looking even more dejected. “They offered $100. They said it’s just a really old car”.
Grandfather nodded slowly. “I see. Now, I want you to do one more thing. Take it to the local car club. Just show it to them and see what they say”.
Karen, skeptical but knowing there was a lesson in here somewhere, took the car to the club.
When she returned, her eyes were wide with disbelief. “Grandad,” she said, “it was incredible. Several people there offered me $60,000 for it! They said it’s a Morris Minor Traveller, an iconic car that collectors are desperate to find”.
My grandfather smiled. “The right place values you the right way,” he told her. “If you are not valued, do not be angry. It only means you are in the wrong place. Those who know your value are those who appreciate you. Never stay in a place where no one sees your value”.
You’re Trying to Sell a Morris Traveller to a Pawn Shop
Right now, 99% of solo creators are holding a priceless asset…
Their unique insights, their expertise, their AI-powered creativity, and they’re taking it to the pawn shop every single day.
An individual AI prompt, on its own, is the car at the pawn shop.
It’s a commodity.
It’s worth $100.
You can collect an entire junkyard of these prompts, downloading every "ultimate" pack you find, but all you’ll have is a collection of low-value assets.
You’ll stay broke, confused, and overwhelmed.
The system is the car club.
A system is the "right place" that values your tools correctly.
It's not another app or a complicated funnel.
It’s a battle-tested architecture of constraints, priorities, and leverage points that translates your strategy into results.
It’s the framework that tells you what to do, when to do it, and why it matters.
It’s what provides clarity over complexity.
The gurus selling you “prompt packs” are the pawn shop owners.
They’re selling you disconnected parts and telling you they’re treasures, knowing full well that without the right environment, the right system… they’re nearly worthless.
What you need isn’t another prompt.
You need to build your own car club.
You need to stop thinking about individual prompts and start building a Prompt Stack.
This is the core of the Simple Leverage philosophy.
A Prompt Stack isn’t a random list of cool tricks.
It’s a curated, sequential chain of prompts or GPTs designed to execute a specific, pre-defined workflow within your business.
It’s the assembly line, not the individual wrench.
(I have a total of 15 running concurrently that I have employees use to get the results I am after)
It’s the car club, where every member adds to the value of the others.
A Prompt Stack is a system that turns AI from a clever toy into a leveraged team member.
Let’s get specific.
Instead of grabbing a random prompt to “write a blog post,” you build a Content Engine Prompt Stack that moves through a logical, value-creating sequence:
The Audience Pain Prompt: "Analyze my target audience of [description] and identify their top 3 unspoken fears related to [topic]. What are the false beliefs holding them back?"
The Angle & Hook Prompt: "Based on those fears, generate 5 contrarian or myth-busting angles for a piece of content. Frame them as compelling, scroll-stopping headlines."
The Core Idea Structuring Prompt: "Take the winning angle, '[headline],' and outline a simple, clear framework to teach the core idea. Use the 'Problem-Agitate-Solve' structure."
The 'Draft-It-Fast' Prompt: "Now, write a 1,000-word draft based on that outline. Write in a [specify tone: e.g., direct, no-BS, empathetic] voice. Focus on clarity and a single, actionable takeaway. Avoid jargon."
The Repurposing Prompt: "Break down the core message of this draft into 3 short Twitter threads, 2 Instagram post ideas, and 1 email newsletter section. Each should have a unique hook tailored to the platform."
See the difference?
We didn’t just grab a tool.
We built a machine.
A system.
Each prompt builds on the last, moving a raw idea down an assembly line until a suite of finished assets comes out the other end.
This is system-first thinking.
It’s the shift from being a confused tool-user to a strategic business builder.
How to Build Your Own Car Club
I get it.
The idea of “building a system” sounds a bit out of your league.
It sounds like more work than just grabbing another prompt.
But the truth is, a simple system saves you thousands of hours of wasted effort and false starts.
You don’t need a complex, 50-step funnel.
You need a lean, repeatable process that gets you from idea to income.
This is about strategic minimalism, which uses the least tech possible to get the most output.
Here’s a brutally simple way to start, right now.
Define ONE Painful Outcome. Forget everything you could do. What is the one thing you need to achieve this week that will actually move the needle and generate income? Not a vanity metric like “get more followers.” Something concrete like, “Launch the sign-up page for my 5-day email course.” This ruthless focus is the first step out of chaos.
Map the Simplest Path. What are the absolute essential, load-bearing steps to get that outcome? Not the 20 things a guru would tell you to do. The 3-5 things that must happen. For the email course sign-up page, it might be:
Clarify the single, powerful promise of the course.
Write the core copy for the landing page (headline, bullets, CTA).
Build a simple landing page using Gemini and Systeme.io.
Create the email list and connect the form. If you can't describe what you're doing as a repeatable sequence, you don't own it… it owns you.
Build a Micro-Stack for Each Step. Now, and only now, do you think about prompts. Don’t go to your giant Notion database. Create a specific, targeted prompt designed to accomplish each step of your map.
For “Clarify the promise,” you might prompt: “My 5-day email course is about [topic]. What is the single most compelling, tangible result a student can expect to achieve by day 5? Frame it as a one-sentence promise that directly addresses their fear of [insert fear].”
For “Write the core copy,” you might prompt: “Using this promise, write 300 words of landing page copy that follows the AIDA model. Grab Attention with a hook about [pain point]. Build Interest by explaining the transformation. Create Desire by listing the daily outcomes. Call to Action by telling them to enter their email.”
This isn’t rocket science. It’s strategic minimalism.
It’s about creating the right place… the car club, where your efforts are valued correctly.
It’s how you finally create and make money.
Stop Visiting the Pawn Shop
The internet is full of creators trying to sell their Morris Minor Traveller to a pawn shop.
They’re getting angry and frustrated when they’re only offered $100, not realizing they’re just in the wrong place.
They’re mistaking the environment for the asset.
Stop trying to sell your best ideas in a place that can't see their value.
Stop collecting pawn-shop prompts.
The winners won’t be those who collect the most cars or have the biggest prompt libraries.
They'll be the ones who build the car club, the system that understands, multiplies, and creates true value.
You don’t need another list of prompts.
You need a system.
You need a blueprint.
Stop treating your AI like a commodity.
It’s time to build the system that makes it an icon.
If you’re done visiting pawn shops and you’re ready to finally build your own car club, the conversation starts here.
You don’t need more tools.
You need a system that values them properly.
The Prompt Stack Starter Kit is your first real build.